Scripts & Selling

Write the Sale Once, Let Izzy Run It

Scripts are plain-language instructions for leading a fan through a conversation, with your bundles placed at the steps you choose. Izzy follows the plan while keeping the chat sounding like a chat.

What you can build

Two kinds of steps

An instruction step is a prompt in your own words plus how many messages Izzy should spend on it. A message step is a specific line, with a bundle attached if you want one — and a toggle for whether she sends your text word-for-word or rewrites it in the creator's voice. Add, reorder, and delete steps until the sequence reads the way you'd run it.

Triggers decide who gets it

Every script belongs to a creator and starts on a trigger you write as a sentence rather than pick from a dropdown. Anything Izzy could reasonably know is fair game: something the fan said, how long they've been subscribed, the time of day in the creator's timezone. When a conversation matches, the script starts on its own.

Rules that stop it from feeling scripted

No fan is ever run through the same script twice, and none receives a script containing content they've already bought. If the fan loses interest, Izzy drops the script and switches back to her default mode. If they disappear for longer than the expiration time you set — six hours by default — the script ends rather than resuming a stale pitch out of nowhere.

The catalog she sells from

Scripts pull from the same product catalog Izzy uses everywhere else. Each bundle carries a description, tags, a caption example, a minimum price, and an exclusivity level from 1 to 5. Build it by hand or import it straight from your PPV history and message library.

Chain one script into the next

Keep each script short and let the next one pick up where the last one ended. A first script chats and offers one bundle, then closes. A second triggers for a fan who just bought it and is asking for more. The result is a drip that adapts to what the fan actually did, rather than one long sequence that pushes on regardless.

See which steps actually sell

The analytics view on each script shows which of its PPVs are selling and which step fans drop off on most, so you can rewrite one instruction or reprice one bundle instead of guessing at the whole sequence. Scripts you keep, scripts you kill — the table tells you which is which.

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Challenges solved by scripts

Your best chatter's method lives in their head

Write it down once

The sequence that closes becomes a script every account can run, instead of a technique that leaves when the chatter does.

Drip sets read like a mail merge

Fixed steps, live conversation

You control the order of the offers; Izzy writes the messages around them based on what the fan just said.

Fans get pitched content they own

Nothing is sold twice

A script never starts if it includes something the fan already bought, and no fan repeats a script they've already seen.

You can't tell which pitch works

Drop-off, step by step

Revenue and abandonment are reported per step, so edits target the line that's losing fans.

How it works

1

Write the trigger

One sentence describing the fan or the moment this script is for.

2

Lay out the steps

Mix instruction prompts and message steps with bundles until the sequence reads correctly.

3

Set the exit rules

Choose the expiration time and how many unbought PPVs Izzy tolerates before leaving.

4

Activate and read the numbers

Move it from draft to live, then edit the steps the analytics say are leaking.

Your selling sequence, running on every fan who fits it, at any hour.

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Frequently Asked Questions

What exactly is a script?
How do I write a trigger?
How do I add a bundle to a step?
Can I force her to send my exact wording?
When does a script stop?
Can a fan get the same script twice?
Can I run a longer sequence across several scripts?
Where do I see how a script performed?
How much content do I need before scripts are worth it?

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